Website Designs for Pompeian Olive Oil
Project Scope: Pompeian was introducing a new line of olive oils that were sourced using worldwide, regionally-harvested ingredients to impact flavor. My concept was to let the consumer choose a particular style of olive oil and then, through an interactive website, trace the origins of that oil back to the region from which it was created. The user was able to scroll through the entire process and see where the product was born and how it ultimately made its way to them. Using a mix of company photos and stock images, we made the website an artisanal experience where viewers travelled different regions of the globe and learned how locality influences flavor.